Coaching Philosophy

Integrated Performance Management

EAS Coaching is founded upon the basic concept of Integrated Performance Management. This is the collective oversight by the coach and athlete of training, racing, health, and lifestyle in concert with the judicious use of the athlete's available resources.

During the discovery phase and throughout the relationship, EAS Coaches work with their athletes to define the influential variables that are present in the athlete's life and on the playing field. In turn, EAS develops Athlete Performance Plans that are reflective of these variables that play a large, yet sometimes under appreciated, role in athlete performance.

Psychological Warfare

"Sport is symbolic war." An apt metaphor for high level athletics in which the athlete's career, livelihood, relationships, et al. are constantly on the line. High performance athletics is not a game to the involved competitor... it's life. When it's time to race, the athlete must be ready for battle... in doing so, the mental component can never be taken for granted.

EAS uses a proprietary task-focused blueprint for the development of an athlete's psychological strength called Technical-Tactical Orientation or, more aptly, "TNT." Simply, this is a dedicated philosophy for teaching how to "control what can be controlled" in the athlete's preparation and racing while concurrently minimizing the stress impact of myriad uncontrollable variables inherent on the field of play.

In using TNT, the coach focuses on specific physical and technical tasks for the athlete to accomplish that will allow the rider to place himself into a physical and mental position to be competitive in the racing environment. More directly, it's the psychological edge that makes sure the athlete is ready to respond when it counts... on the battle field.

Experience is Critical to Success

EAS is founded upon the philosophy that coaching is inherently an art form and that the coach must have high-level personal experience in order to truly produce the best results. A coach must understand implicitly what an athlete is experiencing in order to successfully apply coaching knowledge on the road and track.

EAS believes in the power of science in sport. In addition to using modern training techniques on a foundation of traditional best practices, EAS also uses a number of tools for objectively valuing and assessing athletic performance. However, too many times EAS has seen applied exercise science not match the theoretical expectations anticipated by inexperienced coaches with sports science degrees. Sometimes what works in the laboratory doesn't work at all in the field.

"Competitive cycling is an extremely hard sport and it's not always easy to define what's a manageable workload and what's not." says EAS founder, Erin Hartwell. "In this modern coaching era, a strong foundation of physiological understanding is requisite to being a good coach. However, a coach must also know what it feels like to ride for six hours in the rain, race a time trial at the limit, lift a 90-percent weight the day after a hard cycling session, or come back from a hard crash.

"Numbers can only tell you so much... for a coach to competently assess rider feedback, they need to know what the training and racing experience is genuinely like. The feeling in one's body after racing 200 kilometers is not something that's easily described in a textbook.

"Only experience will tell the coach what is physically realistic and what workload combinations will produce either a favorable and predictable improvement or lead to injury and an overtraining state. Simply, the coach needs that subjective understanding to balance the objectivity of science."

Culture of Five

Passion, Preparedness, Patience, Perseverance, and Power are the five key maxims that make up the Culture of Five and form the foundation on which EAS bases its programs. Independently powerful virtues, together these five principles provide the framework necessary to maximize athletic performance and further personal achievement.

Through the Culture of Five axiom, EAS will strive to develop and refine these attributes by nurturing the athlete's Passion for sport with a well-planned curriculum that maximizes the athlete's strengths, minimizes the impact of weaknesses, and provides the sound infrastructure and planning that promotes genuine Preparedness in one's athletic and personal lives.

EAS promotes an understanding and confidence in Patience through the clear explanation of its training methods, program timelines, by working to genuinely understand the athlete's long and short-term goals, and by competently defining attainable expectations for its athletes. Perseverance is nurtured by an experienced coaching staff that is familiar with the peaks and troughs of serious training and competition; teaching that to be at one's best, the athlete must learn to persevere, always finding a way to "get up when knocked down."

Finally, it's time to unleash the ultimate factor to success and the reason for the hard work and sacrifice: Power-Carpe diem!-seize the day... the ability to set free one's strength, speed, and endurance-everything the athlete has trained for!-when called upon, when it counts... not falling victim to performance anxiety and pressure on the competitive stage.

The Culture of Five... are you in?

Influences

In addition to others, EAS has been heavily influenced by Y.V. Verkhoshansky, Tudor Bompa, Charlie Walsh, Rene Wenzel, Dragomir Ciroslan, the Norwegian, British, Australian, and USA National Teams, and the Olympic Committees of Norway and the United States. These forward thinking leaders, programs, and institutions have paved the way for many successful coaches and systems throughout the world. EAS is indebted to their contributions to sport.

Importantly, EAS has been positively impacted through its many world travels as athletes and coaches-experiences that developed of the ability of its staff to manage diverse and dynamic settings and to respond under intense pressure when it counts.

 

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about 2 days ago A3 principal, @erinhartwell , doing the Caguas, PR group ride tonight with some meet and greet and photos afterward. Fun! #ciclismopr
about 2 days ago A3 in Puerto Rico for the month working on some infrastructure and cycling programming... busy times!
26 Oct 2011 BRAIN on it... http://t.co/426Uc4QS.
26 Oct 2011 now this is really kick butt! joining the handmade show crew! we have some great work on tap. hup hup... http://t.co/qgWHsDDd
11 Oct 2011 A3 athlete, Sky Christopherson, w/ a silver at masters worlds... in sprint bars! http://t.co/kyOlQ9IJ. Good job buddy!
28 Sep 2011 good luck to A3 athletes @zacknoonan and @skychristopherson at USA track natz this week! to quote Darrell Waltrip, "let's go racing boys!"
28 Sep 2011 EAS coaching upgrades and revamp in process. Looking to improve the user interface and feedback mech' on athlete side. Good stuff coming.
8 Sep 2011 still in sweet T&T managing my coaching biz from afar... on a high note: Zack Noonan, A3 athlete, 9th in Green mountain time trial. Yeah!
21 Aug 2011 My boy Sky crushed the masters world record in the flying 200m in Colorado Springs last night! We worked hard for that one! Heck yeah!
21 Aug 2011 Athletics Cubed coached athlete, Sky Christopherson, sets masters world record in the flying 200m! I knew he had it in 'em...
3 Aug 2011 BREAKING: A3 founder and CEO, Erin Hartwell, wins the madison at the 2011 Masters National Championships! http://yfrog.com/h666rywj
5 Jul 2011 new designer working on some absolutely banging artwork for Race International's South Africa Performance Camps... impressed! coming soon.
29 Jun 2011 3h road ride followed by "hard as" racing @thevelodrome last night. for a full-time coach, training is catching up to me haha!
28 Jun 2011 huh, no training yesterday and a full coaching plate today! coach needs to workout too you know!
28 Jun 2011 doing some tweaking to the A3 website... cleaning up home page and pulling back on some copy. @focusedidea making it happen! thanks B!
12 Jun 2011 News flash: "Erin Hartwell, President at Athletics Cubed, won an actual bike race yesterday... " the masters scene will never be the same!
9 Jun 2011 had one of my masters' sprint guys rip massive pb's on training equipment @thevelodrome this morning. dude was en fuego! as coach, cool as!
7 Jun 2011 FYI, a nice article on diet myths and cycling... powerful read! http://bit.ly/lE49UZ.
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